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Data is the fuel.

​Customer obsession is the altitude.

Namibia is the runway.

​Access the tools, insights, and AI readiness resources from Armin Wieland’s keynote at the FirstRand Leadership Conference.

Welcome, Leaders

This page is your post-event resource hub.

Here you’ll find the tools Armin referenced during his keynote, including the AI Readiness Quiz, the Data Value Ladder, the Customer Flywheel, and more.

Use these resources to continue your journey in building AI-ready, customer-obsessed teams.
 

Start with the AI Readiness Quiz

A three-minute diagnostic assessment designed for the FirstRand Leadership audience.

Use this tool to assess your organisation’s posture across the major arenas of AI readiness - data, culture, customer experience, workflows, and leadership alignment.

 

Discover where you’re prepared, where you’re exposed, and what to prioritise next as you move toward responsible AI adoption.

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Downloads

Includes all the frameworks and metaphors from the keynote.

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Get the full presentation featuring:

The Data Value Ladder

Customer-Obsessed Flywheel

Jobs-To-Be-Done Framework

Outcome-Driven Innovation

Namibia Digital & CX Insights

Aviation Leadership Metaphors

Explore the Frameworks

Practical tools to help FNB teams navigate disruption, improve CX, and build data-led decision cultures.

Framework

01

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The Data Value Ladder

Flight Deck Instruments

Discover where your data maturity currently sits and how to move from descriptive to predictive and prescriptive insights.

Customer-Obsessed Flywheel

Propeller System

 

A self-reinforcing model where better CX leads to higher engagement, richer data, and deeper personalisation.

Framework

02

Framework

03

Jobs-To-Be-Done

JTBD

 

Understand the functional + emotional jobs your customers “hire” your services to do.

Outcome-Driven Innovation

ODI

 

Detect unmet needs in your customer journeys and prioritise improvements systematically.

Framework

04

Bring the Insights to Your Team
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Book a customised workshop for your branch, department, or leadership team.


We’ll help you turn insights into action using your own real customer journeys and data.

With NamPost's PostFin team, the AI Academy demonstrated how AI can drive efficiency across HR, marketing, and collections - from data analysis and report generation to process automation.

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Meet Your Speaker

Armin Wieland:

Managing Director of V5 Digital. Digital marketing thought leader specialising in AI readiness, CX innovation, and data-driven transformation across Africa.

Read my Bio

V5 Digital:

Striving to become the most admired Digital Partner in Africa.

We help organisations unlock AI, automation, customer experience, and data-driven strategies to drive measurable growth.

Our Story

Stay in the Loop

Join V5 Digital’s monthly newsletter “My2Cents” for AI insights, CX innovations, and leadership tools used across Africa.

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Great coffee-break reading

for forward thinkers!

In partnership with

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Explore the
V5 Digital 

AI Academy

Practical, engaging AI capability-building designed for leadership teams.


From foundations to advanced applications - designed to reduce fear, build confidence, and accelerate real-world adoption.

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